Monday, July 12, 2010

SUNDAY syndicated program 7/11/10 (hr1)

In this hour, Allan welcomes Michael Fertik, the leading authority on online reputation management and the author of "WILD WEST 2.0: How to Protect and Restore Your Online Reputation on the Untamed Social Frontier." Much like America’s Old West, the Web is a landscape rich with opportunities for explorers and pioneers. Yet for many people, the Internet has become an indelible scarlet letter for those who have been the victim of an online smear. How can the target of an online vendetta prove that an incriminating photograph is a forgery, let alone inform everyone who has seen it? When law enforcement is virtually powerless, how can everyday net users protect themselves from online pranksters, identity thieves, and character assassins?

MP3 File

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